https://youtu.be/9qYstDQtPSU In entry 6, join me to discuss why I believe YouTube boxing will take over and how the other 5 entries have led us to this point! Many thanks for being on this journey with me and I appreciate you taking the time out to look at all 6 blog entries!
(5)The storytelling of YouTube Boxing!
https://youtu.be/WmBxfoUYrtU For the 5th entry of this series, we're taking it to YouTube with an audio podcast about the storytelling aspect that YouTube boxing brings to the sporting World! Before listening make sure you have read my previous blog entries to catch up, thanks, guys!
(4)Is YouTube now a part of sport???
Sports have been a part of human life since the beginning of time. From the ancient Greek Olympics to the modern-day Super Bowl, sports have been a source of entertainment, competition, and community for millions of people around the world. With the rise of the internet and social media, sports have taken on a new... Continue Reading →
(3)No better story than sport! Why do people want to replicate it?
Sports provide a unique story-telling aspect that television cannot replicate. On a global level, sports are a medium for spectators to share their collective experiences of the same event. Fans of sports teams, whether it be in person at a stadium, or watching at home, come together in a shared admiration of the game. Experiencing... Continue Reading →
(2)New Media? We use that!
The rise of new media in sport has transformed the way professional and amateur athletes engage with their fans and followers. Social media platforms such as Instagram, Twitter and Snapchat enable athletes to interact with their followers more directly and on a more personal basis (Ruggles, 2016). This has allowed athletes to build a strong... Continue Reading →
(1) Old media? What’s that?
As technology advances and the world moves further into the 21st century, traditional forms of media in sports have become less and less relevant. Whether it be newspapers, radio, or television, these 'old media' platforms are quickly becoming a thing of the past. With the rise of digital media, the way in which we consume... Continue Reading →
Media and Digital Transformation in Sport 