An analysis of Rugby Unions fan cultures, and the convergence of culture which will lead to an analysis of trans-media storytelling.

Currently, there is a passing over of old media to new media where users are more interactive with and have the power to produce media content (Jenkins, 2006). Media convergence alludes to the continual flow of content from a media organisation across all platforms, and as consumers are no longer passive, and have became prosumers... Continue Reading →

Twitter Audiences, Dhiraj Murthy; Working in the media

https://twitter.com/LTRacing_ As stated by Lindgren (2017), “the Internet and it’s platforms have evolved during the last 20 years into increasingly social directions.” In my opinion, the most social of the major new media sites is Twitter. Murthy (2018) discussed how Twitter’s design “provoked users to post and respond,” and described this aspect as “the power... Continue Reading →

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