The replacement of humans in training professional athletes or umpires and referees in professional sports events with Artificial Intelligence (AI) is on the rise in contemporary times. Moreover, especially with the COVID-19 pandemic, possibly every household on the planet would have had to use some technology in one way or the other to carry out... Continue Reading →
How Augmented Reality can help in the fan experience and engagement transformation in Sports
Augmented Reality, Virtual Reality, and Mixed Reality are all concepts that always amaze an average day-to-day consumer of media in any form. From the transformation of the telephone to a classic phone and then to a smartphone, the technological revolution in the industry has been nothing but spellbinding. Now moving onto a phase wherein one... Continue Reading →
Does Apple have plans for a metaverse? It might involve Apple TV+ and sport
During Apple's first fiscal quarter earnings call, Tim Cook was asked about Apple's plans for the metaverse by a Morgan Stanley analyst and Cook's reply focused solely on ARKit and all the different apps available on the App Store that benefit from those technological affordances. In a way, Cook's vision for an Apple Metaverse lies... Continue Reading →
What the Metaverse means for the Sport Industry?
In a preview post I have discussed what I envision to be the future of sport and media and hinted to a moment where our reality is augmented by the transformations coming from digital technologies. In that post I have used Star Wars' Holochess as an example of what traditional sports broadcasting will look like... Continue Reading →
Review of the 3 trends which are changing Gen Z sports consumption: eSports, Augmented and Virtual reality
Kevin Larroyer / December 10, 2021 In my first two blogs, I reviewed how my dad consumed sports highly influenced by the traditional media. Then, I looked at my sports consumption which is a mix of traditional and new media. In this blog, I look at how Generation Z consume sports as they have grown... Continue Reading →
What is the future of sport and media?
Trying to correctly predict the future of sport and media might be a daunting affair as the pace of technological disruptions and transformations rising from the digital revolution appears to be ever increasing. For instance, taking Nicholas Negroponte's famous analysis on Being Digital - a work written in the mid-90s just before the dot-com bubble... Continue Reading →
Podcast One – What is Trending on Sports Media
In my first Podcast, I discuss what are the up and coming trends within the new media and new technological age, and discuss the new trends which may arise over the next coming years. The Podcast will focus on the topics of Digital Mobility, Online Streaming, the rise of VR due to the Covid-19 pandemic,... Continue Reading →
MDT: Video and Audio Podcast
MDT Video Podcast: eSports in a Newer Media Ecology This video blog aims to explore the rise of eSports in a newer media ecology through looking at the 1st and 2nd of the 5 insights outlined by Andy Miah, the expansion of what counts as sport and physical activity; and the rise of eSports. The... Continue Reading →