Do football fans like VAR?

The digital transformations to football did not take place only in terms of media and the consumption of sport through the different social media platforms - or it evolving to the sport metaverse; but also to football itself. During the last years professional football saw the introduction of the video assistant referee (VAR), especially making... Continue Reading →

What the Metaverse means for the Sport Industry?

In a preview post I have discussed what I envision to be the future of sport and media and hinted to a moment where our reality is augmented by the transformations coming from digital technologies. In that post I have used Star Wars' Holochess as an example of what traditional sports broadcasting will look like... Continue Reading →

Sport Media Ecology: an analysis of the future

In my first two blog posts we looked at the past and present ecology of sports media, so it is only right to look into the future to predict what might be happening in the years to come.  There are many possibilities of where the sports media could take us, as media is constantly evolving.... Continue Reading →

Sports media ecology: an analysis of the present

From the first blog where I spoke about the past sport media, it is now time to move on to more recent day media with the present  media ecology.  As we are now living in a more digital world with it growing since the 1980s with a large increase from the 1990s/2000s (Delfanti & Arvidsson,... Continue Reading →

Audio Podcast – An Analysis of Gambling and Gamification.

This podcast talks about the analysis of gambling (gamblification) and gamification with links into the football industry. The podcast discusses digital integration and how it has made the consumption of digital games ever more gamified. This podcast also examines the how bookmakers benefit due to live sporting events occurring and the development of the new... Continue Reading →

Video Podcast – New Digital Media and Gender Inequality in Sport.

This podcast, focuses on and discusses new digital media and gender inequality in sport. A topic of conversation within the podcast discusses how the history of gender inequality has developed, and how sports organisations have utilised social media to increase consumer engagement. https://youtu.be/CUFC2kd5I-o Hope you enjoy and thanks for watching!

The Effect eSports on the Sporting Industry in particular the Football Industry during the Pandemic.

My recent blog posts have covered the digital disruption in the football industry and the digital revolution in sports media ecology in women's football. In continuation of this, this blog is going to analyse the effect of eSports on the football industry during the COVID-19 pandemic. eSports is set to become one of the fastest... Continue Reading →

The Affect Digital Disruption has upon Football and its media ecology

In our first blog within this series of four, we saw how sport media ecology coincided with women’s football and how hegemonic masculinity is viewed within this sport. This is extremely pervasive, especially when consumers want all content available 24/7 which is found to be easily accessible (Delfanti & Arvidsson, 2019). The decisions being made... Continue Reading →

Has the Rise of New Media in Football caused the decline of the Television?

This will be our final blog in the series of sport media ecology where throughout this serieswe have aimed to provide an insight to the coverage of sport ecology through the hindsightof football, with finer details into women's football. Within this final blog, we will befocusing on the rise of social media as a medium... Continue Reading →

Digital Revolution in the history of Sport Media Ecology in Women’s Football.

The Digital Revolution of Media and Ecology in the 21st century through the development of recent technology, has increased the ability to portray the transformation and relationships between Women's Football and Digital Revolution over the last 20 years. The relationship between media and sport has historically been linked to the popularisation of television as a... Continue Reading →

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