Kevin Larroyer / January 2, 2022 The Future of Sports Broadcasting As discussed in the video podcast, sports fans are moving fast away from traditional cable cords and shifting towards OTT platforms (Perez, 2018). 63% of sports fans say they would be prepared to pay more than £10 per month for OTT platforms that broadcast... Continue Reading →
Kevin Larroyer / December 10, 2021 In my first two blogs, I reviewed how my dad consumed sports highly influenced by the traditional media. Then, I looked at my sports consumption which is a mix of traditional and new media. In this blog, I look at how Generation Z consume sports as they have grown... Continue Reading →
Here is the final blog post within the series, I hope you have enjoyed the content so far! Having reached the fourth instalment, it is only right to examine the future of the sporting media environment. This comes from have already looked at both past and present media transformations, along with the disruptions that come... Continue Reading →
In this podcast I have given a brief discussion about the future of Media Ecology in Cricket, particularly looking at the Indian Premier League. The different changes that has and can come over in terms of technology in sports. https://youtu.be/vsEmjZHckh8 Video Podcast on Indian Cricket League (IPL) and the Future of Media Ecology in Sports
Trying to correctly predict the future of sport and media might be a daunting affair as the pace of technological disruptions and transformations rising from the digital revolution appears to be ever increasing. For instance, taking Nicholas Negroponte's famous analysis on Being Digital - a work written in the mid-90s just before the dot-com bubble... Continue Reading →
As written about in the last blog post, transmedia storytelling may change and adapt as new broadcasting and social media platforms arise in popularity. As seen in the past twenty years, the evolution of media platforms has grown exponentially, and in an increasing social way (Lindgren, 2017). The internet and television channels have changed to... Continue Reading →
The sixth, and final, blog of this series features an exclusive podcast, in which the future of sport media will be discussed.
MDT Video Podcast: eSports in a Newer Media Ecology This video blog aims to explore the rise of eSports in a newer media ecology through looking at the 1st and 2nd of the 5 insights outlined by Andy Miah, the expansion of what counts as sport and physical activity; and the rise of eSports. The... Continue Reading →
Toronto's new Esport arena expected to open in 2025 With the advancements in technology and the development of new ideas to improve sport, what will the future of sport look like? The sports landscape has been experiencing a technological change for some time now since the birth of the internet in the early 20th century.... Continue Reading →
Media and Digital Transformation in Sport 