The International Olympic Committee’s (IOC) portrayal of environmental sustainability on YouTube came under scrutiny in a recent study. Despite a focus on positive societal impact, analysis of over 13,000 videos revealed limited attention to climate and environmental issues, with minimal self-criticism. This suggests a downplaying of Olympic sustainability efforts. For more insights, refer to the full paper.
An Analysis of Past Media Ecology in Cricket
Traditional media outlets such as radio and television were the first to enter the cricket broadcasting world, with the later being quite common in Australia from 1926, becoming a common feature alongside Australian domestic matches. It's key to understand past media first before we can explore the sport digital transformation further in blog posts. The... Continue Reading →
Media and Digital Transformation in Sport 