Media and Digital Transformation in Sport
Analysing the Digitalisation of Sport
The first function of media was to build a sense of nation, with the second function being to entertain readers, thus helping the media attract advertisers (Rowe, 2004;2013). During this initial period of media, newspapers and other print media were the main forms of mass media. Overtime, media outlets began looking for cheap entertaining content,... Continue Reading →
Welcome to my blog! Hello, my name is Alice, I’m 22 years old and from Hull. I have recently completed my undergraduate course in Physical Activity, Exercise and Health at Leeds Beckett University and I am currently undertaking a postgraduate course in Strategic Sports Marketing at the same university as I wanted to broaden my... Continue Reading →
Welcome to my Blog and WordPress Account! Hi, I'm Cameron and I'm 21 years old. I am currently undertaking my Masters Degree in Strategic Sports Marketing at Leeds Beckett University having recently graduated with a First Class Honours in Sports Business Management for my Undergraduate Degree from the same University. I was born and raised... Continue Reading →
In this blog post I am going to explore the history of early media ecology and its representation of women's sport. This will be the first part of my blog 'series' where I will also explore the present and future representation of women's sport through appropriate media outlets, so watch out for those future posts!... Continue Reading →
Media and Digital Transformation in Sport 