The third instalment of a 6-part series aiming to explore the historical, current and future symbiosis between sport and media by analysing the media and digital transformations that have developed within the sport industry and sport media ecology.
Analysis Of Digital Disruption in Cricket in India
Any digital disruption, when challenges an existing dominant firm & cause systemic effect in the market or industry at that time such innovation with particular effect is commonly known as digital disruption. Wherein it makes sure that it pays special attention to practitioner & researcher (Skog, et al., 2018). The first disruption in cricket was... Continue Reading →
Analysis Of The Relationship {Past and Present} Medium in Cricket in India
After the analysis of past and present media ecology, we can clearly say that there was an evolution in past media. None of the past media got out of the trend rather all the mediums got updated in current media mediums (Rajendran & Thesinghraja, 2014). Like newspaper and magazines shifted from physical to digital platform... Continue Reading →
Video Podcast : Analysis of Future of Media Ecology in Cricket in India
In this podcast I have given a brief discussion about the future of Media Ecology in Cricket, particularly looking at the Indian Premier League. The different changes that has and can come over in terms of technology in sports. https://youtu.be/vsEmjZHckh8 Video Podcast on Indian Cricket League (IPL) and the Future of Media Ecology in Sports
Audio Podcast: Analysis of Participatory Culture in Cricket in India
In this podcast I have discussed and given a brief idea about the participatory culture in cricket in India with different media which helps sports to affect the society and culture. https://youtu.be/XUiThohYBMk Audio Podcasts on Cricket and Participatory Culture
Digital Revolution? Persisting Gender Inequalities in Digital Sports Broadcasting: The case of FIFA TV on YouTube
A research comparing men's and women's FIFA World Cup videos on YouTube found that while men's videos have more views and engagement, women's videos received more likes per view, showing signs of favorable engagement. These findings suggest that the digital revolution has not fully disrupted gender inequalities in sports media, but there are hopeful indicators of an increasingly equitable consumption of content.
What is the future of sport and media?
Trying to correctly predict the future of sport and media might be a daunting affair as the pace of technological disruptions and transformations rising from the digital revolution appears to be ever increasing. For instance, taking Nicholas Negroponte's famous analysis on Being Digital - a work written in the mid-90s just before the dot-com bubble... Continue Reading →
Have Social Media Disrupted Football Consumption?
While researching to write a chapter on digital and social media disruptions on the consumption of football for an upcoming book on The Business of FIFA I went about collecting data from a particular social media platform - YouTube - to discuss the possible transformations that the so-called digital revolution has caused on sport. For... Continue Reading →
Digital Disruption and the European Super League in Football
Sunday night was unveiled that twelve powerful football clubs across Europe – six of them from the English Premier League {Liverpool; Manchester City…Digital Disruption and the European Super League in Football
Podcast Two – Avenues for New Sports Media
In my Second Podcast, I discuss what are the potential avenues which new media could explore, and discuss the new trends which may arise over the next coming years. Please click on the link below to access the Podcast. https://youtu.be/IEkJ6mODTWc
Media and Digital Transformation in Sport 